backsell

名词 n. 动词 v.

英文释义

名词 n.
  1. The promotion of a product to end users or retailers in order to create demand earlier in the supply chain, e.g. with wholesalers.
    — Last issue IMD described how Mullard “sold” its AX TV tube to retailers in order to put pressure on setmakers to incorporate it in their products: a classic backsell.
动词 v.
  1. To promote in this manner.

词形变化

backsells plural backsells present,singular,third-person backselling participle,present backsold participle,past backsold past

词源

词源 1
From back- + sell.
词源 2
From back- + sell.
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